Several research studies conducted by publications including IPSOS Mediact have found that there is an ever-increasing interest by newer post-1990 generations to exact more control over their technology, with TV usage down to 70% from 75% the prior year. Even traditional technology outlets, such as television and radio companies, are being forced to adapt to this growing trend. Entertainment is becoming more “on-demand” or user-initiated. This opens an overall gap for new forms of user-initiated Entertainment to be positioned.
eBrain is a fully engaging suite of entertainment that stands right in line with these remarkable numbers. That reality is that technology is evolving alongside entertainment and the common denominator remains: more user-control. New methodologies are emerging that enable organizations to get their arms around these vast openings to smarten applications, making the prospect of interpersonal user interaction both feasible and cost-effective. For example, Apple Siri is a speech-recognition computer application that uses a fabric of “AI” intelligence to greatly heighten the quality of experience with mobile phones.
Electronic Arts has built an entire portfolio of commercial success in the Gaming industry, built on the singular programming approach of artificial intelligence-like interactivity displayed by the characters in their EA Sports catalogue. The underpinning constant of commercial success is in the gaming industry as a whole, has been AI-based usability. It is important for us to emphasize that this is not a trend; this is the natural course that technology will continue to evolve towards.
Processing intelligence data that is a reflection of some form of cognitive process is key to the approach of customer engagement. This means that the more a devices software foundation is able to “speak to the user”, the more useful that solution can be.
As well-versed tech consumers continue to increase; our ability to use AI-based analytical models to speak to these buyers on both the consumer and business end will expand. Our products will launch as relevant, and only take flight from there. It is with this growth that our ability to execute strong product sales can be realized, and eBrain Technology will be equipped to expand our solutions to pursuing big Licensing clients who seek to build upon the foundation of eBrain framework.